A U.S. District Court in Kentucky ruling bans farm machinery makers from using the combination of green and yellow on their equipment. Deere & Company's John Deere brand has been using the color combination since the late 1960s and its first trademark registration happened in 1988 for agricultural tractors, lawn and garden tractors, trailers, wagons and carts. Several other trademark registrations have followed, which expanded the types of machinery covered by the mark.
Following a 107-page ruling, FIMCO Industries manufacturer of agricultural sprayers, has been banned from using the John Deere green and yellow color combination in the United States. The ruling found that FIMCO had intentionally chosen the well-known color combination to imply an association with the John Deere brand, which was likely to cause customer confusion. The judge specified that FIMCO could use the color green or the color yellow, but not the two colors together.