Emoji Domain Names Are the Next Big Thing

by T+B BLOG TEAM on Friday, 25 November, 2016

Are you an emoji user? Are your smartphone messages full of 😜💃🏻👍🏽🍾

Literally “picture characters,” emojis have been around since the late 1990s when they first appeared on Japanese mobile phones. And, in 2015, “emoji” was chosen as the word of the year. So it’s no wonder that brands are using them more and more to connect with their audiences.

And now you’re going to start seeing them used in domain names. 

A recent article in Quartz pointed out that the new Apple Touch Bar on the MacBook Pro includes an emoji keyboard so you can easily insert emojis into text. GoDaddy recently released a website where you can search emoji URLs. Brands are starting to use use them more and more to connect with their audiences. Coke used 😀.ws in a South American ad campaign and a Norwegian airline used an emoji with a plane, a slot machine and a money clip to promote flights to Las Vegas.

Read More

Topics: domains

US Presidential Candidate Misses Out on Key Domain Names

by T+B BLOG TEAM on Thursday, 27 October, 2016

Last year, US Presidential Candidate Donald J. Trump registered more than 3,000 domain names, including:

Despite this proactive domain-buying, Trump lost out on a few important domain names that had already been scooped up in 2014 — like www.trump.org and http://www.trump.tv. The owner of these two sites — Chris Puchowitz — used them to post about social issues in the United States and about the perceived illogic of the candidate’s positions. More recently, however, Puchowicz shifted gears and started using Trump’s failure to obtain key domains as evidence of his unfitness for office, with posts like this:

Read More

Topics: domains

New gTLD Update: .MAKEUP

by T+B BLOG TEAM on Tuesday, 27 September, 2016

.MAKEUP

Registry operator L'Oréal announced the launch schedule for its new restricted gTLD .MAKEUP as follows:

Sunrise Opens

Sunrise Closes

Sunrise Type

Early Access Program (EAP) Day 1

Early Access Program (EAP) Closes

General Availability

22-Sep-2016 (00:00 UTC)

31-Oct-2016 (23:59:59 UTC)

Start Date Sunrise
(first-come, first-served)

01-Nov-2016 (00:00 UTC)

07-Nov-2016 (23:59:59 UTC)

08-Nov-2016 (00:00 UTC)

Read More

Topics: domains

Corsearch Insights on Domain Investigations and Trademark Clearance

by T+B BLOG TEAM on Monday, 26 September, 2016

With today’s continually changing domain name landscape, you need new tools to conduct a thorough domain name investigation prior to executing your trademark clearance process. Performing a comprehensive domain investigation can identify and mitigate hidden reputational or competing ownership risks that could result in trademark challenges in the future.

Read More

Topics: domains, trademark

Corsearch Answers WHOIS the Owner of a Domain Name with Latest SaaS Product Release

by T+B BLOG TEAM on Monday, 12 September, 2016

Today marks the launch of Corsearch Domain Vigilance, a fast and convenient domain investigation tool that uncovers hidden risks across domains globally for trademark practitioners. This self-service tool enables users to conduct a quick WHOIS ownership lookup for a single domain and then, using the ownership record, uncover alternate domains owned by the same individual

With over 326 million registered domain names as of March 2016, Domain Vigilance responds to the growing market demand for more robust and detailed monitoring and risk management with diverse applications, including:

  • Screening for existing domains that conflict with new trademark procurement;
  • Auditing and monitoring corporate domain portfolios or partner domains for brand and regulatory compliance;
  • Identifying and reviewing domains related to mergers and acquisitions; and
  • Discovering unknown trademark and copyright infringement.

Read More

Topics: Corsearch, domain infringement, domains, WHOIS

About

The title says it all. This is a blog about trademarks and brands, expanding the expertise and resources you’ve come to expect from Corsearch. From expert research tips to the inside scoop on productivity solutions, join the conversation about trademarks and brands.

Subscribe to Email Updates