US President Donald Trump has been in office just more than three weeks and the intellectual property activity surrounding his name and administration continues to grow
The Trump Administration’s plans to replace the Affordable Care Act (also known as “Obamacare”), have spurred a trademark filing for "Trumpcare" by a company called Hibbits Insurance in South Carolina. Rob Hibbits, the owner, told Gizmodo that he filed the trademark for fun and has no immediate plans for what to do with it. “I’ve been in the insurance business for 45 years and everything I’ve got is for sale.”Meanwhile, new “Trump”-named trademark registrations abound: Trump Power, Talking Trump Doll, Trump Life, Trump Baby, The Trump Border Wall, Trump On!, Trumptastic, Just Trump It, Anti-Trump Box, and In Trump We Trust, among others. Even Trump . . . Rooster?
Tantalizing Trademarks points out that Trump senior adviser Kellyanne Conway’s use of the phrase “alternative facts” was followed by some trademark filing activity at the USPTO. The first application for “alternative facts” was filed the same day Conway used the phrase on the news program ‘Meet the Press’ and over the following week 10 more applications were spotted in the USPTO database. The applications covered goods and services ranging from board games to beer.Jumping from “alternative facts” to the Trump Administration’s claims that the media is disseminating “fake news,” several “fake news” trademark applications have also been registered recently. One of those applications came from an animation studio, Film Roman LLC, that’s worked on television shows including ‘The Simpson’s.’ ‘Family Guy,’ and ‘King of the Hill.’ And another trademark registration popped up last week for Fake News Network.
And finally, there have been some Trump Administration-related developments on the domain front. It turns out that Press Secretary Sean Spicer owns a domain called RateTheReporter.com. When Spicer registered the domain in 2015, he used his personal Yahoo email account, which Mashable then used to search the WHOIS database to find 15 more Spicer-registered domains, which include, among others, stateoftherace.org, elephanttrunk.org, and seanspicer.com.