A huge television audience is about to become more aware of the issue of cybersquatting.
Just before Sunday’s kickoff of Super Bowl LI, television viewers will be treated to a cybersquatting-themed commercial starring actor John Malkovich discovering that the domain bearing his name is owned by another John Malkovich, who happens to be a fisherman promoting the “ULTIMATE Fishing Site!!”
In the commercial, Malkovich asks: “How is it that JohnMalkovich.com is taken?” and is told by an assistant that someone else has “snatched it.” Surprised that this could happen, he says, “But I’m him” and then references the fact that there’s even “a film about me being me.” (Cue ‘Being John Malkovich’ fans.)
The ad is for website builder and web publishing platform Squarespace.
Note that there really isn’t a fishing-theme John Malkovich website, although Mashable writes that the commercial is based on a real life events. The actor/fashion designer actually owns JohnMalkovich.com, an e-commerce site that features his designs, created using — what else? Squarespace.