Court Ruling Focuses on Brand Owners’ Duty to Police Its Own Marks

by T+B BLOG TEAM on Wednesday, 23 September, 2015

Back in 2010, the Academy of Motion Picture Arts & Sciences sued the internet domain registrar and hosting service, GoDaddy, for as much as $30 million for infringement of the Academy’s trademark rights by selling 293 domains, like and, and making money off of the advertising to those sites.

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Topics: trademarks

Conducting Figurative Trademark Searches: A Notoriously Difficult Task 

by T+B BLOG TEAM on Tuesday, 22 September, 2015

When Airbnb, the lodging marketplace, debuted its new logo last year, some keen observers said that it looked an awful lot like the logo for IT company, Automation Anywhere. (Note: Automation Anywhere has since “revised” its logo.) The new Airbnb logo generated a lot of press attention, including Buzzfeed’s angle of finding “18 Things That Look Like The New Airbnb Logo,” including a a couch, a sea creature, and a mini-golf course.

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Topics: trademarks, branding

Baby Names As Intellectual Property?

by T+B BLOG TEAM on Thursday, 3 September, 2015

Back in 1967 when Frank and Gail Zappa named their baby girl Moon Unit, unique baby names were simply that . . . unique. Nowadays, everyone seems to try to top one another in terms of uniqueness in the baby name department, especially celebrities. It’s getting harder to find a baby name that’s really unique when so many of the good ones are already taken—Jermajesty (Jackson), Moxie CrimeFighter (Jillette), Pilot Inspektor (Lee), Sparrow (Madden), etc., etc.

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Topics: brands

Welcome back to Trademarks + Brands

by T+B BLOG TEAM on Tuesday, 1 September, 2015

Welcome back to Trademarks + Brands! 

We’re happy to be back after taking a break to plan what we know will be a better blog experience for you. Your continued interest in all things IP-related inspired us to create a blog that will stand out from all of that information already crowding your inbox.

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Topics: branding, brands, Corsearch, ICANN, IP Law, nGTLDs, Trademark Clearinghouse, trademarks, Wolters Kluwer


The title says it all. This is a blog about trademarks and brands, expanding the expertise and resources you’ve come to expect from Corsearch. From expert research tips to the inside scoop on productivity solutions, join the conversation about trademarks and brands.

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